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A company's docs became an asset clients find through AI assistants. One market shift, winners and losers — and why luck is not a maintenance plan.

If the code is only half the battle, who runs the other half?If the code is only half the battle, who runs the other half?

A first-time publisher shipped a working product nobody could find. His words on the battle's second half — and a question he can't answer alone.

Who defends a restaurant’s storefront after closing time?Who defends a restaurant’s storefront after closing time?

An owner's real account of silent listing decay and trap-mail that looks like invoices. What the last shift reveals about the storefront nobody watches.

It’s a minefield: which marketing decisions are real?It’s a minefield: which marketing decisions are real?

A one-man-band startup, verbatim: every option arrives carrying its own pitch. What a founder can actually decide — and what changes with a second mind.

Scheda di condivisione dell'articolo: Piano Transizione 5.0 — iperammortamento e Voucher Doppia Transizione per progetti AI delle PMI italiane, €9,8 miliardi 2026–2028

Nuovo Piano Transizione 5.0: Come Finanziare il Vostro Progetto AI di MarketingNuovo Piano Transizione 5.0: Come Finanziare il Vostro Progetto AI di Marketing

Il Nuovo Piano Transizione 5.0 (iperammortamento) è operativo dal 12 giugno 2026: €9,8 miliardi per investimenti in tecnologie avanzate, AI inclusa.

Article 50, six weeks in: the official playbook is published, zero fines have landed, and December 2 is the next deadlineArticle 50, six weeks in: the official playbook is published, zero fines have landed, and December 2 is the next deadline

Six weeks after the EU AI Act transparency rules took effect, the Commission has published the official Article 50 guidelines. Zero fines so far — a window, not a reprieve.

Pilot to Production: why AI pilots stall — and what the ones that succeed returnPilot to Production: why AI pilots stall — and what the ones that succeed return

AI agents in production deliver 171% ROI — most pilots never get there. Why pilots stall, and the operating model that closes the gap.

Audit GEO : 5 signes que votre PME est invisible sur ChatGPTAudit GEO : 5 signes que votre PME est invisible sur ChatGPT

Audit GEO en 10 minutes : 5 signes que votre PME est invisible sur ChatGPT et Perplexity. Checklist gratuite, score sur 100.